Apple Watch set an absolute record sales in the 4th quarter of 2016.
Apple set a new quarterly record of shipment, took 49% of the market and got 80% of the profits from all sales of the smartwatch.
The head of the company, Tim cook, in his reports is not operated numerical sales of these gadgets, therefore, market data are company Canalys.
According to her, the Apple Watch set an absolute record sales in the 4th quarter of 2016. For the quarter the market was shipped more than 9 million smart hours, of which 6 million pieces made up the Apple Watch. This is 12% more than in the same period a year earlier. But the annual share of Apple’s more modest and is 49% – that’s approximately 12 million gadgets.
“In addition to hardware and software improvements of the new models, Apple managed to develop a new strategy of marketing and pricing that helped it to appeal to a wider audience,” said analyst Jason low.
In addition, according to analysts ‘ estimates, in the last quarter, the Apple Watch has brought the company $2.6 billion, that is 80% of the total market turnover.
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