Categories: Society

The ban on Russian social networks: how many have dropped their attendance

The audience of Russian social networks in Ukraine decreased by half.

Coverage of the Russian social networks Vkontakte, Odnoklassniki, portal Mail.ru and search engine Yandex has decreased to 2-2.4 times.

Such data are company Kantar TNS CMeter.

“Significantly, the decline began may 22, when most providers have included a lock, therefore, while on Monday, the coverage usually increases after the subsidence of the weekend, in the current situation, the recovery did not happen, and the coverage continued to fall”, – stated in the message.

According to the company, increase daily desktop reach in Facebook is 30%. Audience of the site Opera.com for the week increased from 1% to 12%.

The research was conducted among Internet users aged 14-70 years.

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