Sony Mobile cuts its geographical presence

Sony Mobile, manufacturer of smartphones under the brand name of Sony, announced the withdrawal from the markets of several regions of the world. The reason for this step is quite simple: Finance as its smartphones are more expensive than the major competitors with a similar stuffing.

In Russia Sony Mobile remains, but the backdrop of rising VAT and fuel prices unlikely the company will stay with us for a long time. Yet Sony Mobile goes from Turkey, Africa, Middle East, and that a large proportion of the geography of its presence. Sales of its smartphones will be fully phased out by October of this year, Sony is running in a hurry.

In these regions, apparently, Sony Mobile is going from bad to worse, however, it is easy to guess that the same is happening around the world: the Sony smartphones have long been not pleased with the innovation, but design and did cast them to 5 years ago – new the flagship of the company at a thickness of almost 12 mm looks like a mainstream cell phone 2013. We also add that Sony is promoting only expensive smartphones, while more and more buyers prefer low-cost devices, as mobile electronics become obsolete too quickly to every year to buy a top-end solution.

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