Tessica Brown became internet-famous last week when she posted a video on TikTok seeking help for a sticky situation. The 40-year-old Louisiana woman encased her hair in Gorilla Glue spray adhesive, and spent a month unable to remove the high-strength glue from her head.
The product, the company continued, “is used for craft, home, auto or office projects to mount things to surfaces such as paper, cardboard, wood, laminate and fabric.”
For some of Brown’s defenders, that warning clearly wasn’t enough. “Your product failed to adequately warn, knowing hair glue in fact exists and many Black women use hair glue as hair adhesive & for this, your company is liable,” lawyer Exavier Pope tweeted at Gorilla Glue, before claiming that “Black people are disproportionately impacted by being injured by products they buy to save money” because of “systemic inequality.”
Others blamed ‘racism’ for ‘forcing’ Brown to use glue on her hair in the first place.
Amid the accusations and counter-accusations, Brown has managed to crowdfund nearly $13,500 in just over a day to cover her medical bills.
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