The company intends to increase the interest of users to its own search engine.
Microsoft is going to introduce a loyalty program to Reward Microsoft, in which British users of Bing will get special points that can be spent on various services.
The publication notes that users will be able to spend your points on gift cards Xbox, minutes talking on Skype and other services.
Thus the single Bing “paid” by three points. This amount is doubled if the user will use the Microsoft Edge.
During the day you can collect up to 60 points. And if in a month will be collected 500 points, the user will automatically increase your daily income up to 150 points.
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