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Instagram boasted a significant increase in the number of users

Instagram похвастался существенным ростом числа пользователейFrom Instagram has 600 million users.

The team Instagram a new reason to be proud of — active audience of network has reached 600 million people, a growth rate not even think to slow down.

If the previous 100 million users Instagram has accumulated over the nine months, the path from 500 million took just six months. What could cause such interest to the service?

Thank you Snapchat for this

Like Facebook, Instagram developers are not shy to borrow the functions of the popular messaging service Snapchat. In the summer, the social network launched “story” in the form of a slide show of several photos and videos. They appear on the tape subscribers and deletes itself 24 hours after publication. Apparently, a function like users. Another growth factor was the message about closing Vine is short video service owned by Twitter.

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Among other innovations in Instagram lately — disappearing photos and videos in chats (also taken from Snapchat) and the live streaming feature. Recently users of the service can remove subscribers without blocking to close comments on individual posts and liking comments (though they do not affect the ranking in the results of “smart” ribbons).

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And the money keeps coming in

Expected this year, Facebook will receive $1.5 billion in revenue from the sale of ads in Instagram. Another product of the company Mark Zuckerberg — Facebook Messenger — not so long ago exceeded one billion active users.

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