Any group can add more features and tools to attract customers.
The owners of the group in the “Classmates” had the opportunity to develop individual apps and services for its subscribers. It is reported by the company Mail.Ru Group, which owns the social network.
It is noted that with the new platform for applications any group may add additional features and tools to attract customers. This can be a survey, test, entry to the specialist etc. the Group can connect several apps.
Platform available in both open and closed apps. In the first case to use app all the bands in the second — only to their creators.
In the web version of “Classmates” of the application displayed in the first block on the tape of a news group with “Start” button for a quick transition. Also in app you can go through the mobile version of the social network, and clients for iOS and Android. The application administration is only available in the web version of the social network.
“A platform for applications allows brands, content producers, shops and other owners groups to add any new service — one that reflects the interests of subscribers. Thanks to this administration group will be able to close any of the needs of the audience and complement your content as specialized functions, and mass services,” say representatives of the social network.
We will add that in the past year, the total number of registered Facebook users grew by 9.3% to 290 million people.
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